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NextEVENTS · Philippine Marketing Association

PMA’s 55th National Marketing Conference set for September 23

The future of marketing is taking shape where technology, people, and business meet. On September 23, 2026, the Philippine Marketing Association brings those connections into focus at its 55th National Marketing Conference, ONE MAP, at Hilton Manila, Newport World Resorts, Pasay City.

Six conversations. A wider view of marketing.

The announced lineup brings together 29 speakers and six moderators. Its value lies in putting different perspectives in the same conversation: how people discover brands, how organizations respond to disruption, and how growth can create lasting value.

Beyond Personalization

How do we orchestrate the AI-agent consumer journey? A conversation about the changing relationship between brands, technology, and the people making purchase decisions.

Owning the Network

What changes when creators, communities, and retail-media partnerships become part of the brand ecosystem? This conversation considers the connections through which influence and value move.

Marketing in the Age of Ecosystem

No brand operates in isolation. How can businesses create value through the relationships around them?

Conquering the Unpredictable Market

When certainty is no longer the default, marketers need ways to assess change and respond with purpose.

The 48-HR Pivot

How quickly can organizations navigate market disruption? A timely question about readiness, decisions, and the ability to act.

Regenerative Business

How do businesses move beyond sustainability toward creating lasting value? This discussion places long-term contribution alongside growth.

Why I’m looking forward to it

As a marketer and technology advocate, I’m interested in what happens between these topics. AI changes how we understand customers. Communities change how trust is built. Leadership determines whether an organization can turn a useful insight into action.

I’m glad to be part of the conversations as a moderator. My hope is that participants leave with sharper questions, fresh connections, and ideas they can bring back to the people and organizations they serve.

Conference details

On-site conference
September 23, 2026
Venue
Hilton Manila, Newport World Resorts, Pasay City
Online access & company tours
September 24–November 30, 2026

Registration rates

Registration category Rate
PMA members ₱8,999
Academic & government professionals ₱8,999
Non-PMA members ₱10,999
On-site registration ₱18,999
Group of 5 ₱49,999
Group of 10 ₱89,999

Rates and lineup are from the organizer announcement shared for this feature. Confirm current availability and registration inclusions with the PMA Secretariat.

View the official PMA event page for more details · Visit the ONE MAP conference website · Register through the PMA Secretariat

Registration assistance

Lira Ligero · PMA Secretariat
0917 308 7877
lira@philippinemarketing.net.ph
pmanmc@philippinemarketing.net.ph

The map is ready. Let’s explore where it can lead.